Steve Rowe

Bonns & Co

Although Bonns existed their was little known about the brand. So there was an opportunity launch and repositioning of Bonn’s as an original Yorkshire premium cracker.

Create a brand that would help position Bonns & Co within the higher end of the UK and US market.

Solution: A new name in Bonns & Co was created, with a new heritage identity. New packaging with inspired illustrated Yorkshire landmarks, complimented with bright and fresh pastels colour palettes.

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 Stocked in Harrods and Fortnum & Mason

Stocked in Harrods and Fortnum & Mason

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